Customer Loyalty stories - Page 9
Tranxactor Group to build customer loyalty with Oracle
Thu, 28th Jul 2022
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cx
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martech
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commerce systems
Tranxactor selects Oracle Cloud Infrastructure to offer immersive customer engagement and loyalty programs to brands.
Salesforce unveils new offerings for consumer goods companies
Thu, 23rd Jun 2022
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data analytics
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cx
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martech
Salesforce has announced new products for consumer goods companies to help brands navigate increasing market complexity more easily.
Adobe survey reveals link between brand trust and consumer buy-in
Wed, 22nd Jun 2022
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cx
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martech
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adobe
Adobe has announced results from a study, which finds a strong correlation between brand trust and consumer behaviour.
How focusing on user experience will help your online marketplace thrive
Fri, 17th Jun 2022
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crm
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uc
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cx
Online marketplaces have become increasingly popular, but companies must pay attention to the user experience to avoid potential pitfalls.
Zero party data and the new era of 'relationship marketing'
Fri, 17th Jun 2022
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data analytics
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cx
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martech
The ideal way to engage consumers is through real-time, hyper-personalised experiences, a new eConsultancy report reveals.
How to implement an effective and personalised loyalty program
Wed, 8th Jun 2022
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data analytics
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cryptocurrency
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cx
There’s no doubt about it – incorporating a robust customer loyalty program in almost any consumer-facing business can pay off.
Boost Mobile now makes up over 7% of Aussie prepaid market
Tue, 24th May 2022
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endpoint protection
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cx
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martech
Boost Mobile has doubled its market share over the past four years and now has more than 7% of Australia's prepaid market, equivalent to over 700,000 people.
Five ways marketers can satisfy their 'sweet tooth' in a cookie-less world
Thu, 28th Apr 2022
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crm
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data analytics
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cx
We’ve been discussing the death of the cookie for a long time. Google announced plans to entirely phase out third-party cookies within two years.
Mindfields, Uniphore partner for greater client offerings
Fri, 22nd Apr 2022
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uc
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cx
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martech
Mindfields partners with Uniphore to enhance conversational automation offerings, boosting customer satisfaction and aiding post-pandemic recovery.
First-party data: A reason to celebrate
Fri, 8th Apr 2022
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data analytics
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cx
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martech
Brands are turning to first-party data as third-party data becomes less reliable and privacy changes decrease its value.
Australian consumers demand hyper-personalisation, new report reveals
Thu, 31st Mar 2022
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data analytics
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cx
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martech
The way to engage with consumers is through real-time, hyper-personalised experiences, a new eConsultancy report, in partnership with Cheetah Digital reveals.
ThreatQuotient appoints Cyrille Badeau as Vice President of International Sales
Fri, 18th Mar 2022
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cx
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martech
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threatquotient
ThreatQuotient appoints Cyrille Badeau as VP of International Sales and Yann Le Borgne as VP of International Threat Intelligence Engineering.
Customer expectations on brands in a post-pandemic world
Wed, 16th Mar 2022
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data analytics
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cx
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martech
Five key trends shaping the state of relationship marketing in the year ahead according to consumer preferences.
Xero, Qantas deal taking business rewards to new heights
Mon, 7th Mar 2022
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fintech
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cx
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martech
Global small business platform Xero has today announced a new partnership with Qantas Business Rewards, the company’s first time collaborating with an airline.
Unlocking your data: Why customer loyalty is more than ‘a points system’
Mon, 21st Feb 2022
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data analytics
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cx
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martech
A loyalty program must be customer-obsessed and integrated across all channels to increase customer retention and generate revenue.
How franchisees can benefit from card-linked, frictionless rewards programs
Wed, 16th Feb 2022
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cx
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martech
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loyalty programmes
Franchise owners are re-evaluating business priorities and making renewed commitments to improving customer experience due to the fallout of COVID-19.
The year ahead: Unpacking customer engagement and loyalty trends for 2022
Mon, 6th Dec 2021
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data analytics
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fintech
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cx
Loizou and Toolin predict key trends driving customer engagement and loyalty, including customer data activation and unique rewards.
Five reasons merchants must invest in open ecosystem loyalty programs
Wed, 10th Nov 2021
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fintech
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cx
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martech
The booming eCommerce sector has increased competition in the retail industry, leading to a focus on customer experience and loyalty programs.
Disruptive tech a double-edged sword
Thu, 30th Apr 2015
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cx
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martech
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productivity
Organisations are turning to disruptive technologies to gain a competitive edge, says business IT solutions provider UXC.
All systems go as ANOTHER kiwi tech firm issues IPO...
Fri, 4th Jul 2014
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data analytics
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cx
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martech
New Zealand's Vista Group is set to raise NZD $40 million through an IPO, aiming to bolster its cinema software market dominance and fuel global expansion.