sb-as logo
Story image

Cisco survey: APAC SMBs using technology to stay secure

23 Nov 2017

Asia Pacific small and medium businesses are using technology as a means of leveraging digital opportunities, competing with the wider global market, and staying secure.

A survey commissioned by Cisco and conducted by IDC found that SMBs’ top technology priorities include IT security, improving IT skillsets and productivity. In Singapore, IT security is the number one priority for businesses.

This aligns with the top three overall business priorities, which include cost reduction, operational efficiency and productivity.

84% of the 900 respondents say their focus is on building a more secure IT environment. They see security as a foundation of their business success.

The survey also found that IT purchases are being driven by increasing workforce mobility – this is contributing to technology investments for 47% of SMBs across Asia Pacific.

Cisco says that businesses see workforce mobility as a way to improve productivity, improve collaboration and foster innovation through a secure and intelligent network.

The company saw opportunity to capture the SMB market, which accounts for 97% of all enterprises in Asia Pacific.

It designed a portfolio that offers security and technology to help capture digital opportunities.

“We launched Cisco Start as a commitment to helping SMBs adopt a digital-first mindset so they can get ahead of the technology curve to serve evolving customer needs. The advantage SMBs have is that they are agile, but because they are resource tight, they need to do more with less, and technology can help them,” explains Bastiaan Toeset, Cisco’s vice president, Commercial, Asia Pacific and Japan.

The company has launched a contest to help Singapore SMBs ‘stay ahead of the technology curve’.

Cisco Start Challenge: SMB IT Makeover invites businesses to submit applications explaining how Cisco can solve their business needs.

“SMBs are a key pillar of the economy in Singapore, and the government has introduced digital programs to encourage SMBs to embrace technology. At Cisco, we understand the common challenges faced by SMBs in Singapore, and we are reinforcing our commitment to SMBs with the Cisco Start Challenge: SMB IT Makeover,” comments Cisco Singapore’s managing director Bee Kheng Tay.

‘With solutions that are simple, highly secure, and smart, Cisco Start allows greater efficiencies for SMBs at an operational level: enabling them to respond quickly to market changes, access critical business information in real time, and address evolving customer expectations. Such capabilities will level the playing field for SMBs to compete with larger enterprises, offering opportunities for SMBs to grow and innovate,’ the company concludes.

Story image
Gartner reveals the top strategic tech trends for 2021
“CIOs are striving to adapt to changing conditions to compose the future business - this requires the organisational plasticity to form and reform dynamically. Gartner’s top strategic technology trends for 2021 enable that plasticity.”More
Story image
New project development inhibited by cybersecurity, Kaspersky research states
"There are still some practical steps that can be taken to make sure that an emerging technology or a product reaches its launch. Cybersecurity doesn’t have to be another corporate barrier, but it should be on an integral part of the project all long."More
Link image
How to head off a rise in DDoS attacks
Many businesses invest in costly DDoS mitigation and protection solutions, but few test them. NCC Group tests all environments and is one of only two AWS DDoS Test Partners. Claim 10% off your next DDoS service today.More
Story image
Cisco report: Remote working is here to stay, making cybersecurity a top priority
"With this new way of working here to stay and organisations looking to increase their investment in cybersecurity, there’s a unique opportunity to transform the way we approach security as an industry to better meet the needs of our customers and end-users.”More
Story image
Surfshark rolls out WireGuard open source VPN protocol
When there is less code in a VPN, it is less susceptible to security vulnerabilities due to easier configuration and management, according to Surfshark.More
Story image
Attack from DOS: In Zero We Trust
In combination with malware, DDoS attacks on banks have been used to cause distraction so the transfer of stolen funds goes unnoticed. More