About Sara
Sara Barker
Copywriter and Senior News Editor
Sara lives in a world of words and stories. For more than six years she has been delving deep into the rich world of tech news, content creation, journalism and reviews for Techday. She brings an academic background in information systems, marketing, radio, and journalism to her role. She enjoys casual gaming, cats, and reading.
Former TechDay team member.
Stories by Sara - Page 33
The safest altitude for flying drones above marine life
Fri, 12th Jul 2019
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drones
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aut
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film production
If you're planning to use a drone for a birds-eye-view of nature at its finest, it's best to consider how high up you're flying that drone.
10 times malware proved that MacOS isn't bulletproof
Mon, 8th Jul 2019
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malware
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cybersecurity
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apple
In the first half of 2019, ten distinct malware threats have targeted macOS, dispelling the myth of its impenetrability, says SentinelOne.
PayU strikes $65m deal for Singapore payments provider
Mon, 8th Jul 2019
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fintech
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martech
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commerce systems
PayU, part of Naspers, has acquired a majority stake in Singapore's Red Dot Payment for USD $65 million, marking its expansion into Southeast Asia.
Thailand leads ASEAN into a secure digital future
Mon, 8th Jul 2019
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cybersecurity
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healthtech
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national security
As the chair country of ASEAN, Thailand aims to advance the community towards a future that includes a digital ASEAN.
Interview: TAL Australia's journey to successful CRM
Mon, 8th Jul 2019
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crm
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uc
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cx
At Adobe Symposium last week, TechDay chatted to TAL Australia's head of customer relationship management, Mike Nixon.
Amazon admits storing Alexa recordings until users take action
Fri, 5th Jul 2019
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data protection
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smart home
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data privacy
Amazon has admitted that Alexa recordings, along with their transcripts, are stored on its servers until users manually delete them, raising privacy concerns.
UPDATED: Orvibo & Arlo smart home products patched to prevent attacks
Fri, 5th Jul 2019
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vpns
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surveillance
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smart home
The security of smart home devices is once again under the spotlight this week, as two different device manufacturers come under fire for major vulnerabilities.
Responsible AI starts with responsible leaders - PwC
Fri, 5th Jul 2019
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ai
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pwc
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leadership
PwC claims AI could add USD $15.7 trillion to the economy, but only with ethical leadership and stringent governance, bias checks, and accountability.
Interview: Adobe's Keith Eadie on advertising - past, present, and future
Thu, 4th Jul 2019
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martech
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marketing
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adobe
Adobe's Vice President of Advertising Cloud, Keith Eadie, discusses advertising trends and the future of advertising in an interview with TechDay.
Wikipedia cofounder urges people to go on strike from social media
Tue, 2nd Jul 2019
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data privacy
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social media
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wikipedia
Wikipedia cofounder Larry Sanger is calling for a social media strike on July 4 and 5 to demand control of users' data. #DigitalIndependence.
People and data privacy: The insights (and contradictions)
Tue, 2nd Jul 2019
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data privacy
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online safety
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kaspersky
39% of people would take money in exchange for giving a stranger complete access to their private data online.
NTT fuses 28 tech companies into new provider
Tue, 2nd Jul 2019
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dimension data
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ntt communications
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m&a
The merger will include some of NTT's biggest businesses, including NTT Communications, NTT Security, and Dimension Data.
Hiring for your next IT recruit? Ditch the gender bias
Mon, 1st Jul 2019
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job advertising
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techbrain
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candidates
TechBrain study suggests gendered language in IT ads may deter women from applying, pushing for neutral wording.
Australian brands face boycotts if they don't address diversity in ads
Fri, 28th Jun 2019
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digital signage
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martech
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adobe
Australian brands risk consumer boycotts if they fail to address diversity in their advertising, according to Adobe's latest survey.
How brands can use Alexa to build customer engagement
Fri, 28th Jun 2019
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martech
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amazon
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adobe
Brands can leverage Alexa to enhance customer engagement by starting small and focusing on unique voice user experiences, says Amazon's Kate Buleigh.
Govt shift to digital could save Australians up to 14 hours every year
Thu, 27th Jun 2019
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digital transformation
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martech
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government
If Australia's government agencies invested in greater digital transformation, Australians could have as much as one day per year in extra time saved.
PacketFabric lands in Equinix's Sydney data centre
Thu, 27th Jun 2019
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network infrastructure
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sdn
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naas
PacketFabric will deliver its services via the Hawaiki Transpacific Cable System, which connects Australia, New Zealand, and the United States' west coast.
Adobe Symposium unleashes innovations for the customer experience
Thu, 27th Jun 2019
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cx
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martech
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adobe
4000+ flock to Adobe Symposium in Sydney, exploring digital transformation and customer experience innovation.
Domain fraud rampant as criminals cash in
Wed, 26th Jun 2019
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martech
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software development
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domain names
Cybercriminals are cashing in on domain fraud for almost every possible reason – to impersonate businesses, events, and even trusted leaders and celebrities.
ANZ consumers expect a stellar customer experience, Adobe finds
Wed, 26th Jun 2019
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crm
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data analytics
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cx
Australians and New Zealanders demand top-tier, personalised customer experiences, with 79% seeking tailored interactions, Adobe's Experience Index reveals.