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Salesforce stories

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CRM
Salesforce launches the first carbon credit marketplace
Last month
Salesforce has introduced the Net Zero Marketplace to make carbon credit purchases simple and transparent, aiming to scale the climate-positive impact.
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Cybersecurity
Hands-on review: Yubikey 5C NFC
Last month
Founded in 2007 and specialising in computer and network security, the Swedish company Yubico is now a leader in global authentication.
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Cloud platforms
Salesforce partners with Snowflake and introduces ‘Hire Me’ button
Last month
According to a recent Salesforce report, 73% of customers expect companies to understand their unique needs and expectations
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SaaS
Marketplacer available on Salesforce AppExchange now
Last month
Marketplacer is now available on Salesforce AppExchange, an enterprise cloud marketplace, as the Marketplacer Salesforce Commerce Cloud Cartridge.
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SaaS
Varonis unveils new security features for Salesforce admins
Last month
Data security firm adds one-click permissions comparison and analysis features for Salesforce admins, saving them time while improving security posture.
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Cloud Services
Salesforce selects Workday Enterprise Management Cloud
Last month
Enterprise Management Cloud will help Salesforce have finance, HR, and data in one adaptable system, thus providing better insights and employee experiences.
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AI
Salesforce introduces new Customer 360 innovations
Last month
Salesforce has introduced new Customer 360 innovations, which are set to provide companies with better automation and intelligence technologies.
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Sustainable IT
Salesforce launches new research into net-zero economy
Last month
Salesforce has launched new research indicating that 87% of Australian businesses say technology is essential in meeting Australia’s 2050 net zero emissions target.
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Skills shortage
IT talent gap fuelling tech investment decisions - report
Last month
IT talent acquisition challenges are now heavily influencing technology investment decisions, according to new research.
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PwC
Meaningful impact where human meets digital
August 2022
Helping AIME build its free online university for marginalised communities around the world.
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SaaS
OpenText launches new solutions on Salesforce AppExchange
August 2022
Included in this latest launch is OpenText Core Content, a Content Services platform that customers can leverage to effectively manage their content.
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AI
Salesforce announces new innovations for financial services
July 2022
Salesforce has launched expanded financial services that offer more targeted and trusted automation to help teams unlock insights, deliver better customer service, and drive operational efficiencies.
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RPA
Salesforce announces latest generation of MuleSoft
June 2022
Salesforce has introduced the next generation of MuleSoft, a unified solution for automation, integration and APIs to automate any workflow.
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Salesforce
Data crucial to capture shoppers' wallets post-COVID
June 2022
First-party data strategies key to driving personalisation, customer satisfaction, and long-lasting relationships according to a new report.
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Market growth
Salesforce unveils new offerings for consumer goods companies
June 2022
Salesforce has announced new products for consumer goods companies to help brands navigate increasing market complexity more easily.
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AI
Salesforce harnesses automated solutions with new developments
June 2022
Salesforce has launched Sales Cloud Unlimited, a new feature to help accelerate productivity with AI and automation.
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CX
Research unveils precarious customer loyalty for retailers
May 2022
New research has found customers are reassessing established brand loyalties as their priorities and behaviours shift.
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APAC
Odaseva expands in APAC and UK with more security features
May 2022
Odaseva, a data platform for Salesforce, is establishing new headquarters in London as well as a new data center in India.
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Western Australia
REIWA first major deployment of Salesforce CMS in APAC
May 2022
The Real Estate Institute of Western Australia has upgraded a number of its sites with integrations from Salesforce implementation partner, Mav3rik.
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Cloud
Salesforce resets user passwords as GitHub breach investigation continues
May 2022
Salesforce is increasing its security measures after a recent GitHub breach incident investigation reported in Heroku.
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Compliance
Varonis launches response to Salesforce security gaps
April 2022
"This new release gives customers critical visibility and protection. Varonis' platform approach helps companies unify their cloud security controls."
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Digital Transformation
Keeping developers happy amid the Great Resignation
April 2022
Research from Salesforce's MuleSoft shows that 98% of Australian organisations say it has become more difficult to retain skilled developers.
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CRM
Salesforce launches AI-based insights with CRM Analytics
April 2022
Salesforce announces CRM Analytics, AI-based insights for sales, marketing, and service teams in every industry.
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AI
Salesforce announces new service and marketing innovations
April 2022
Salesforce has announced a range of new service innovations, utilising AI and cloud intelligence for better customer experiences.