Personalisation stories - Page 2

Salesforce's new State of Marketing report reveals that 78% of Singaporean marketers have adopted AI, yet only 21% are satisfied with data unification.

DeepL has launched DeepL for Enterprise, enhancing AI solutions for organisations with custom glossaries, security features, and up to 345% ROI.

Apple's watchOS 11 debuts with new health apps, advanced fitness tracking, and customisation options, reinforcing Apple Watch as a vital health tool.

Struggling with first-party data? Master these 5 tactics to overcome messy data, lack of strategy, and access issues, and transform your approach.

LUMOS teams up with Doohly to revolutionise digital Out-of-Home advertising using AI and real-time data analytics, promising enhanced efficiency and personalised campaigns.

Airship has unveiled new tools to boost app engagement, focusing on personalisation and zero-party data collection, revealed at Shoptalk Europe.

Artificial intelligence is revolutionising Australian contact centres, enabling unparalleled personalisation and efficiency.

Salesforce launches Data+AI Boost SME Program at Asia Tech x Singapore Summit to aid 5,000 SMEs in data utilisation for AI integration, partnering with IMDA.

Generative AI promises to revolutionise customer loyalty programs through hyper-personalisation and predictive modelling, say experts from Accor, The Warehouse Group, and Eagle Eye.

Salesforce enhances Service Cloud with new features to unify data across digital channels, providing a seamless, personalised customer experience through their Einstein 1 Platform.

Salesforce unveils new Commerce Cloud innovations to streamline B2B and B2C operations, promising seamless and personalised shopping experiences across all channels.

The integration of AI and cloud ERPs, such as NetSuite, is transforming business systems with hyper-personalisation, predictive analytics, and intuitive user interactions.

SMS marketing offers telcos a potent tool for customer engagement, but strict Australian regulations demand meticulous compliance to avoid hefty penalties and reputational damage.

Square's new integration with SevenRooms aims to revolutionise hospitality management, enabling seamless data sharing for personalised guest experiences.

On International Day of AI, Udemy launches GenAI features to boost career growth, with 55% of tech pros seeing GenAI as crucial, per a BCG study.

Shoppers in Australia and New Zealand seek more personalised online experiences, but remain wary of artificial intelligence's role in retail, as the new commercetools study finds.

Eagle Eye's AI-powered Personalised Challenges platform has been contracted by UK supermarket Tesco to drive data-driven, personalised promotions for Clubcard members.

Exposing the myth that retail digital strategies demand three years to yield results – it's time to favour return on value in a timely 3-6 month window for growing online presence and customer engagement.

HubSpot brings its transformative Commerce, Content and Service Hubs to the UK, helping businesses streamline operations and capitalise on artificial intelligence (AI) opportunities amid rapid innovation.

Progress ramps up AI capabilities in the latest edition of Sitefinity, offering tools to refine audience segmentation and increase content relevancy.