Advertising stories - Page 8

Half of NZ now smartphone-savvy, yet businesses lag in making sites mobile-friendly, missing vital sales, warns Google.

Social media giant is due to report its Q2 results today with eyes fixed on advertising revenue. But would you pay for an ads-free experience each month?.

In a bid to keep marketers sweet, social networking site is axing adverts on pages containing sexual or violent content.

The search engine giant is on the hunt for a local sales person to specialise in selling it’s advertising to the New Zealand finance industry.

Google reports a strong start to 2013 with revenues rising 31% to USD $13.97 billion, despite slightly missing Wall Street forecasts.

Website hosting leads online job growth at 3300%, with AWS seeing a 466% rise. Apple jobs decline amid 'app-fatigue' while Android gains 7%.

Charlie Bit My Finger, the 2007 viral sensation, has hit over half a billion views, netting the Davies-Carr family up to GBP £100,000 in advertising revenue.

Video services delivered online will account for 10% of total TV and video revenues before the end of the decade.

Google’s new ad policy bans a multi-national legal firm from promoting their services, suggesting people don’t need legal counsel, sparking industry debate.

The Rock FM has launched its own Android app, offering live streaming, music news, and endless funny content—perfect for fans on the go.

Kiwi mobile advertising expenditure continues to grow as specialist mobile media companies descend on the New Zealand market.

Kiwi online trading company reports maiden full-year profit, with long-term targets also on track thanks to increase in mobile phone trading.

In just nine months, online real estate agency 200 Square has sold NZD $13 million worth of property, revolutionising the industry with its innovative platform.

Nielsen's study reveals mobile ads are the least trusted by consumers, with traditional media like TV and newspapers still leading.

Plan UK has launched a bus stop ad in Oxford Street that uses facial recognition to show content only to women, highlighting the campaign for girls' rights.

A PwC report for IABNZ reveals New Zealand's mobile ad spend at NZD $632,092 in 2011, 0.18% of total online ad spend, with massive growth potential.

In-house ads are taking up the majority of space on mainstream news sites, as publishers struggle to convince advertisers to make the leap from print.

A Taiwanese firm's ad with a Steve Jobs lookalike promoting an Android product has sparked outrage for tastelessness.

Samsung teases Apple fans in new ad, sparking rivalry before the Super Bowl. Could we just got Samsunged become the next catchphrase?.

NZ's online ad spend surges to $88.74m in Q3, up 26.5% from 2010, amid growing web use. Annual spend may hit $400m by 2013, says IABNZ.