The Ultimate Guide to Personalisation
2024 edition
Analyst reports
Gartner on Digital Transformation
WalkMe recognised as leader in Digital Adoption Platfor...
Last month
Forrester Research on CX
Zendesk launches Relay to enhance customer communicatio...
Tue, 3rd Sep 2024
Forrester Wave on CX
SAS named leader in Forrester Wave for real-time intera...
Mon, 4th Mar 2024
Gartner on Data Analytics
Data-driven video: A new frontier for ads in APAC
Wed, 31st Jan 2024
Expert columns
By Billy Loizou of Amperity
Unlocking unused customer data: A wake up call for trav...
5 days ago
By Jack Bolton of Eagle Eye
Deploy or build? Eight reasons to avoid building a loya...
Last week
By Anurag Vasisth of Loyalty Now
Building customer loyalty in a fragmented digital ecosy...
Last month
By Anthony Brown of NICE
How strategic customer experience technology implementa...
Last month
By Nina Jung of Chronos Agency
Three ways ecommerce businesses can drive personalisati...
Tue, 24th Sep 2024
More expert columns
By Louise Mahrra of CloudInteract
Humanising tech: A vision for the future of marketing
Fri, 20th Sep 2024
By Worldpay
Understanding payments preferences builds trust and gro...
Tue, 17th Sep 2024
By Srinivas Kompella of HCLTech
Creating a unified data, AI and infrastructure strategy...
Tue, 17th Sep 2024
By Spencer Bailey of Meta
Working smarter not harder: Four ways AI can support yo...
Fri, 30th Aug 2024
By Jonathan Reeve of Eagle Eye
Are you maximising Customer Lifetime Value (CLV) with y...
Tue, 13th Aug 2024
By Lincoln Lincoln of CloudBlue
How to boost your reselling efforts in the subscription...
Thu, 8th Aug 2024
Top players
Recent news
About Customer service
AI chatbots in Australia need human touch for empathy
3 days ago
About Digital Marketing
Generational divides revealed in Black Friday survey
Last week
About Spotify
Spotify introduces playlist cover art customisation too...
Last week
About Privacy
Kiwis sceptical of AI in local businesses, reports Qual...
Last month
About Email
Twilio report: Trust crucial for Australian consumer lo...
Last month
More news
About Hosting
Airbnb launches Co-Host Network to simplify management
Last month
About Data Protection
Lenovo unveils device and software AI innovations at Te...
Last month
About Data management
SAS predicts AI trends focusing on ethics & sustainabil...
Last month
About Digital Marketing
Barriers hinder MarTech's role in fostering customer tr...
Last month
About Marketing Technologies
Segway-Ninebot launches C2 Lite eKickScooter for kids
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Even more news
About Digital Marketing
LiveRamp enhances AI with new Perplexity, Chalice deals
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About IT Training
AI presents opportunities for SMBs, but demands careful...
Last month
About Customer Relationship Management
Sydney firm secures NFL team deal for CRM overhaul
Last month
About Marketing Technologies
Gen Z lead brand switching due to boredom and price hik...
Last month
About Social Media
Half of UK consumers find retail marketing irrelevant
Mon, 30th Sep 2024
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Other guides
You can read other related guides from Customer Data Platforms, Marketing Technologies, Artificial Intelligence, Customer Experience, and Generative AI.
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