SecurityBrief Asia - Technology news for CISOs & cybersecurity decision-makers

Marketing stories - Page 37

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Young photography gear retailer uses social media to engage customers

Fri, 28th Apr 2017
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partner programmes
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marketing
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social media
Photogear, a nascent photo retailer, thrives on social media, bonding with customers through authentic, engaging content.
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Adobe launches Experience cloud; announces collaboration with Microsoft

Mon, 3rd Apr 2017
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data analytics
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martech
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planning
Adobe has unveiled its new Adobe Experience Cloud, which aims to enhance customer experiences and embrace digital disruption.
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Rotorua business scores Google Partner qualification

Mon, 13th Mar 2017
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martech
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google
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marketing
A Rotorua digital marketing firm celebrates as the sole Google Partner in the area, exemplifying exceptional AdWords prowess and client growth.
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Brother AU shares most successful reseller promotion to date

Wed, 22nd Feb 2017
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network infrastructure
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sdn
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partner programmes
​Brother Australia recently celebrated the success of their award-winning 2015 channel sales '100K Prize Giveaway' promotion.
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Social media takes over TV as key influencer of consumers

Thu, 16th Feb 2017
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martech
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marketing
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social media
Social media has overtaken TV as the key influencer in consumer decision making, according to a report by Teradata.
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New year, new you? How to get your business in the spotlight

Wed, 25th Jan 2017
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martech
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marketing
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techday
If your resolution was to get your business in the spotlight and top of mind amongst a relevant audience, there's hope for you yet.
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Salesforce kicks off 2017 with major new Spring release

Fri, 20th Jan 2017
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data analytics
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martech
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partner programmes
Salesforce recently made their release notes officially available, and there is little doubt that Spring '17 is a big update.
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An app for ads on your phone? Kiwi company spreads its wings

Tue, 17th Jan 2017
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martech
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marketing
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postr
​Who would have thought that people would be willing to download an app that displays ads on their phones? Postr has secured $3m investment into APAC.
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Pure SEO helping businesses climb the ladder of search results

Tue, 17th Jan 2017
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martech
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google
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marketing
Search engines. A crucial feature of the modern era – fail to master their ins and outs and you essentially fail to do business. Here's a solution.
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2016 sees TechDay double in size – our highlights for the year

Mon, 21st Nov 2016
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martech
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marketing
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techday
We got a full head of steam up following the digital-only decision last year, and we certainly haven't slowed that train of growth in 2016.
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Invite us to your party and we'll publish a story #PartyWatch

Fri, 18th Nov 2016
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martech
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marketing
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techday
TechDay's #PartyWatch offers free festive publicity; simply share your Christmas bash invites and tales with us!.
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Gartner: Use dashboards to move beyond messy data

Tue, 1st Nov 2016
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saas
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data analytics
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martech
Can dashboard providers help marketers wrangle messy data? Check out our new Market Guide for answers. #marketingdata #datamanagement.
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Aussie MarTech innovator wins big in the GC

Thu, 27th Oct 2016
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martech
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marketing
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blirt
Blirt, a leading MarTech group, has been recognized for its innovation by winning the Mayor's Innovation GC Award at the Gold Coast Business Excellence Awards.
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Hi-tech Kiwi businesses need to be 'more adventurous' with marketing

Mon, 17th Oct 2016
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martech
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marketing
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managing director
New Zealand's hi-tech industry needs to focus on sales efficiency to grow, says new Market Measures report.
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The eight product lines that make up Salesforce

Tue, 4th Oct 2016
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crm
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uc
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data analytics
Discover the eight diverse 'Clouds' powering Salesforce's rise as a titan in cloud-based enterprise solutions since 1999.
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Taupo tech success story great news for regional economies

Wed, 21st Sep 2016
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martech
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marketing
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traff1k d1g1tal
Traff1k D1g1tal has become one of the country's latest international success stories, and now the company has been recognised by Amy Adams.
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Cutting edge tech marketing: Google, Adobe and Facebook come out on top

Fri, 16th Sep 2016
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data analytics
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martech
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cdp
Google, Adobe, Facebook, Marketo and Salesforce lead the way when it comes to 'cutting edge' marketing technology vendors, IDC says.
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Zscaler shows APAC commitment through new senior marketing manager hire

Wed, 14th Sep 2016
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cybersecurity
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marketing
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zscaler
Zscaler bolsters APAC focus with IT vet Chris Stephens as the new senior marketing manager, highlighting its investment in regional growth.
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Adobe CEO speaks about digital disruption at Symposium

Thu, 1st Sep 2016
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martech
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marketing
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adobe
At Adobe Symposium, CEO Shantanu Narayen champions digital experiences as transformative, stressing 'experience' as a business edge.
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Why you're better at digital marketing than you think

Tue, 23rd Aug 2016
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martech
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marketing
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digital age
As a marketer, if you believe you're falling behind & others are more adept, you may be giving them credit for your own knowledge.