Market research stories
Freelance computer security & writing skills surge in Q2 2024
4 days ago
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commerce systems
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martech
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cybersecurity
Demand for freelance computer security, writing, and business skills soared in Q2 2024, per Freelancer.com’s Fast 50 Index, defying AI disruption fears.
Brands & AI gear up for Olympics spotlight & challenges
Last week
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cx
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martech
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hcm
Brands worldwide prepare to leverage the 2024 Summer Olympics' extensive visibility, with 41% of US adults poised to follow closely.
AI Appreciation Day: Q&A with NielsenIQ
Last week
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physical security
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data analytics
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ai
AI is set to transform market research, says NielsenIQ on AI Appreciation Day. Discover the potential and challenges in AI-driven innovation.
Milieu Insight upgrades Canvas to streamline consumer research
This month
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data analytics
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ai
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bi
Milieu Insight revamps Canvas, enhancing consumer research with improved survey tools, global reach, and AI-powered features, streamlining brand insights.
Human8 appoints new leaders for growth in APAC & Southeast Asia
This month
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martech
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cx
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ai
Human8 appoints Mark Alvarez as Head of Operations APAC and Daniel Teixeira as Senior Business Director Southeast Asia, eyeing AI-driven growth.
The Martech Weekly & Alium partner to disrupt market research
Last month
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martech
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investment
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market
Melbourne’s The Martech Weekly (TMW) and New York-based Alium partner to disrupt market research, promising enhanced, transparent market intelligence for Martech investments.
Research shows mobile workers put corporate data at significant risk
Last month
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email security
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phishing
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breach prevention
Research by Apricorn shows 63% of UK and US IT leaders fear mobile workers will cause data breaches, with 55% admitting deliberate security compromises.
Conjointly & Cint partner to combat survey fraud
Last month
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integration
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data quality
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market research
Conjointly and Cint have partnered to enhance survey data quality and reduce fraud through a new server-to-server integration, promising reliable insights.
UK businesses see 6.1% rise in investments amid tech focus
Tue, 28th May 2024
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cx
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martech
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digital transformation
UK business investments surged by 6.1% in 2023. Jumar's CDIO Chris Weston advises that aligning tech investments with strategic goals is key to future-proof growth.
Exclusive: How Wasabi Technology is tackling dynamic object storage
Thu, 18th Apr 2024
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data protection
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storage
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digital transformation
Wasabi Technology's leadership reveals how their first-class object storage responds to unique ANZ cloud challenges and global industry trends.
Japanese SMBs see AI benefits but fret over security
Thu, 4th Apr 2024
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edutech
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firewalls
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breach prevention
Japanese SMBs express optimism about AI's potential to improve operational efficiency, according to Barracuda Networks.
Singapore marketers predict shift towards social media retail in 2024
Wed, 3rd Apr 2024
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martech
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cdp
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ai
HubSpot's study reveals 9 out of 10 Singaporean social media marketers predict a rise in direct-to-consumer sales on social media platforms in 2024, highlighting the shift towards social media as a primary retail channel.
Angel investors seek positive impact, warns of startup overvaluations
Tue, 2nd Apr 2024
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financial systems
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fintechs
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leadership
Angel Investment Network's 2024 survey reveals that Angel investors' motivations shift towards positive impact over financial gain, highlighting new trends and potential pitfalls for start-ups.
Yahoo launches PurpleLab for market research in Australia & Asia
Fri, 16th Feb 2024
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data analytics
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big data
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bi
Yahoo's innovative PurpleLab offers swift, high-quality market research solutions in Australia and South East Asia, revolutionising the way brands garner consumer insights.
AI-driven Proptech revolutionise commercial property industry
Wed, 7th Feb 2024
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data analytics
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cx
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martech
Proptech is revolutionising the commercial property industry, offering solutions to challenges like complex legacy systems and manual processes.
Biometric-enabled POS transactions set to surge, says Juniper Research
Thu, 1st Feb 2024
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surveillance
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investment
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juniper research
Juniper Research predicts a 138% jump in transactions via biometric-enabled Point of Sale (POS) terminals, climbing from 19.5 billion in 2023 to 46 billion by 2028.
China's computer market to recover 4% by 2024 says Canalys
Tue, 2nd Jan 2024
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edutech
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personal computing devices
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hp
After an 18% decline in 2023, Canalys predicts Mainland China's PC market will recover with a 4% rise by 2024, backed by IT investments from corporates.
ADP recognised as a leader for global payroll capabilities
Wed, 20th Dec 2023
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cx
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data analytics
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martech
ADP has been acknowledged as a global payroll front-runner by prominent industry analysts including Everest Group.
Relevance AI secures AU$15M for AI workforce expansion
Wed, 13th Dec 2023
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physical security
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ai
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ai agents
Relevance AI bags AU$15M in Series A funding to help businesses build and democratise AI workforces across the globe.
Firms cautious of AI implementation over data security fears
Tue, 5th Dec 2023
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digital transformation
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data analytics
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cx
Despite a £500m AI investment pledge, UK firms remain hesitant to adopt AI due to data security fears, says report.