Content Creation stories
AWS launches fastest, lowest latency Amazon S3 storage class
AWS has unveiled Amazon S3 Express One Zone, their fastest and lowest latency cloud object storage class yet.
Adam Tehilwec named Head of Growth, Marketing at software firm JobAdder
Adam Tehilwec joins recruitment software firm JobAdder as their new Head of Growth, Marketing amid tech sector booms.
HR, business leaders struggle with upskilling despite AI boom
While 75% of HR and business leaders recognise the importance of upskilling, 76% struggle to implement suitable programmes, a study shows.
Mastercard launches unique gaming initiative with G2 Esports & Riot Games
Mastercard debuts its first gaming initiative, the 'Gamer Academy', in collaboration with G2 Esports and Riot Games.
Social trends report unfolds brand-customer disconnect
Hootsuite's 2024 Social Trends Report reveals a major gap in brand-customer connections due to outdated social engagement strategies.
iXsystems unveils much-anticipated TrueNAS F-Series for advanced storage
iXsystems reveals cutting-edge TrueNAS F-Series with high performance all-NVMe systems– an anticipated advancement in storage solutions.
AI could alleviate rising Australian burnout rates
AI could curb Australia's rising burnout rates and boost workforce productivity, according to new research from HubSpot.
E-commerce giants betting on low pricing, genAI for Double 11 success
For this year's Double 11 shopping festival, e-commerce giants are expected to focus on low pricing and use genAI to aid sales.
CYPHER Learning introduces AI 360 for course creation
CYPHER Learning unveils AI 360, an AI-aided suite for swift, personalised course creation for schools and businesses.
Australian businesses lead in AI adoption, HubSpot research reveals
Australian businesses are leading the way in adopting AI technology, with major firms utilising generative AI tools, says HubSpot research.
Australian businesses increasingly incorporating AI into marketing strategies
Almost all Australian businesses now use artificial intelligence (AI) in their marketing strategies, according to a Twilio Segment study.
Warwick study reveals sentiment shifts in text rewritten by AI
Warwick Business School study reveals Large Language Models (LLMs) unintentionally neutralise sentiments in original text.
ASUS launches affordable OLED Vivobook Go 15 exclusively in Australia
ASUS unveils the Vivobook Go 15 OLED, an affordable, entry-level laptop, bringing OLED technology to Australians.
Logitech G unveils innovative gaming and streaming gear
Logitech G launches Yeti GX, Yeti Orb Mics, and Litra Beam LX light to enhance both the gaming and streaming experience.
Enterprise content creation to be transformed Adobe's new GenStudio
Adobe releases GenStudio, an end-to-end solution that uses generative AI to speed up enterprise content creation.
67% of Australian marketers embrace AI: LinkedIn's new AI tool to 'Accelerate' operations
LinkedIn rolls out 'Accelerate', an AI tool aimed to reshape B2B marketing campaigns, with most Australian marketers endorsing AI.
Zoom launches AI-powered Zoom Docs for enhanced collaboration in hybrid environments
Zoom unveils AI-powered platform Zoom Docs at Zoomtopia 2023, aimed at enhancing collaboration and revolutionising workspaces.
Fintech platform Spendesk migrates to Storyblok’s CMS
Spendesk reports reduced page creation time by 80%, up to 2x faster CMS speeds, and a 25% smaller codebase using dynamic pages.
Mastercard empowers gaming mentorship ahead of PAX AU
Mastercard has partnered with gaming icons Lachlan Power and Kathleen Loserfruit to mentor 250 content creators ahead of PAX Australia.
Adobe unveils new end-to-end enterprise solution GenStudio
Adobe GenStudio combines content ideation, creation, production and activation with generative AI in a simple-to-use interface.
Logitech acquires Loupedeck to deliver content creation
The addition of Loupedeck further enhances Logitech’s ability to deliver a premium experience and content creation applications.
Adobe brings Firefly and Express to aid content creation
New enterprise offering delivers Adobe Firefly and Adobe Express to address surging demand for content creation and efficiencies across organisations.
Higher social media spend by Australian SMEs in 2023: GetApp
GetApp has found 53% of SMEs in Australia plan to grow their social media budget in 2023, including paid advertising, content creation, and software purchase.
Revolutionise your marketing strategy in 2023 with these AI tools
If you're a content creator, a marketer, or a business owner, there are numerous AI tools available that can aid you in your day-to-day work.