Brand exploitation stories

Criminals preying on generosity to steal donations: Avast
Fri, 7th Jul 2023
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phishing
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cybersecurity
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avast
Avast researchers have identified a video campaign from an organisation claiming to be collecting money for sick children, which are actually scam sites.

Broken brand promises cost businesses customers in ANZ
Wed, 16th Feb 2022
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contact centre
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crm
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cx
New research by Qualtrics shows making sure the customer experience matches consumer expectations will be vital to retaining customers in 2022.

Cybercriminals most likely to impersonate Apple, Netflix in phishing attacks
Thu, 16th Apr 2020
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email security
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phishing
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brand exploitation
Tech giants most mimicked in Q1 phishing scams, warns Check Point report.

Mimecast acquires brand exploitation prevention startup
Wed, 15th Jan 2020
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mergers and acquisitions
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mimecast
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segasec
The acquisition of the Israeli Segasec extends Mimecast’s capabilities to protect against brand exploits used to steal money and data.