Bazaarvoice stories
Bazaarvoice launches API to boost AI review discovery
Last week
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martech
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commerce systems
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erp
Bazaarvoice unveils patent-pending API to help brands and retailers surface verified reviews in AI-led shopping and search results.
TikTok Shop adds Bazaarvoice reviews to product pages
Last month
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cx
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martech
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e-commerce
TikTok Shop and Bazaarvoice link up to push verified customer feedback, photos and videos onto product pages as US sales surge.
Bazaarvoice finds AI review use fuels shopper mistrust
Last month
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cx
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martech
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personalisation
Bazaarvoice finds nearly a quarter of shoppers use AI to write reviews, yet almost two thirds distrust AI-assisted feedback as inauthentic.
AI drives product discovery but reviews still seal buys
Sat, 24th Jan 2026
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cx
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martech
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commerce systems
Shoppers turn to AI to find products, but 92% still demand reviews and real customer photos before finally clicking to buy.
Australian shoppers value seamless online & in-store experiences
Thu, 21st Nov 2024
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martech
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omnichannel
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social media
A new report reveals that 89% of Australian shoppers prioritise seamless online and in-store experiences, highlighting a significant trend in consumer behaviour.
Retailers urged to enhance trust with genuine content
Tue, 5th Nov 2024
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christmas
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transparency
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black friday
Retailers are urged to prioritise authenticity and user-generated content to build consumer trust amidst economic pressures this festive shopping season.
Bazaarvoice launches Vibe to unify content strategies
Fri, 11th Oct 2024
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ecm
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martech
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marketing
Bazaarvoice has launched Vibe, a unified platform integrating social and content management, enhancing brand engagement and eCommerce success.
IWD 2024: Count her in: Invest in women. Accelerate progress.
Thu, 7th Mar 2024
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martech
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iwd
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opinion
Reflecting on IWD, it's evident that the tech industry still faces a significant gender gap, necessitating strategic action and culture shifts from businesses for effective change.
Back-to-office trend spurs increased in-store shopping
Wed, 6th Mar 2024
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hybrid & remote work
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shopping
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wfh
Australian workers are leading a global trend of returning to the office, contributing significantly to increased in-store shopping.
Bazaarvoice acquires Granify to enhance eCommerce with personalised shopping experiences
Thu, 7th Dec 2023
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e-commerce
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transparency
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content creation
Bazaarvoice set to revolutionise eCommerce by acquiring Granify, aiming to offer personalised online shopping experiences.
Australians remain apprehensive of AI, yet acknowledge eCommerce potential
Mon, 30th Oct 2023
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ai
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e-commerce
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shopping
New research shows that most Australians have not used Generative AI tools but are open to the idea, with concerns about potential implications.
Bazaarvoice acquires AI driven marketing platform Affable.ai
Wed, 11th Oct 2023
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cx
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martech
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supply chain
Bazaarvoice acquires Affable.ai, an AI-driven influencer marketing platform, expanding its capacity for social commerce integration.
Bazaarvoice achieves ISO/IEC 27001 security certification
Tue, 6th Dec 2022
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data protection
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socs
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cybersecurity
The certification is the world's foremost security standard, which assures clients and consumers of Bazaarvoice's commitment to protecting their data.
Bazaarvoice appoints Colin Bodell as chief technology officer
Fri, 12th Aug 2022
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martech
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commerce systems
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e-commerce
Bazaarvoice appoints Colin Bodell as CTO to lead technological innovation, leveraging his experitse to drive success for clients in commerce.