Adobe news stories
Better tech key to adapting to the hybrid workplace - Adobe
The shift to hybrid work has been a boon for many information workers, but also comes with its share of challenges, particularly with regards to technology.
BMW and Adobe expand partnership for better customer journeys
Adobe has announced an expanded relationship with BMW Group as part of its digital transformation of its sales and marketing division.
Engaging technologies key to successful hybrid work environment
Adobe's Future of Time Report 2022 shows that engaging technologies are key to a successful hybrid work environment.
Adobe launches AI enhancements to Experience Cloud
Adobe announced new capabilities powered by Adobe Sensei, that are embedded throughout Adobe Experience Cloud.
Adobe empowers brands to succeed in the metaverse
Adobe has announced a series of innovations, integrations and investments designed to position brands to succeed in the metaverse.
Adobe unveils Real-Time Customer Data Platform improvements
Adobe has announced improvements to its CDP, which include a range of capabilities that will allow businesses to maximise the value of their customer data.
Adobe Experience Cloud
Adobe expands Experience Platform with Segment Match
Adobe has revealed Segment Match, a new segment-sharing service for its Experience Platform, designed to power the data-sharing ecosystem.
Coles partners with Adobe for better workflow and commerce solutions
Australian shoppers will soon be able to benefit from personalised, connected omnichannel experiences thanks to a new partnership between Coles and Adobe.
Adobe expands ecosystem with new partners and tools
Adobe has announced the expansion of its ecosystem to include new partners and developer tools through Adobe Experience Cloud for customised experiences.
Adobe, BMW expand partnership to deliver personal digital experiences
The partnership will produce seamless online and offline experiences including customised vehicles, doorstop delivery and post-purchase services.
Adobe unveils new AI innovations for personalising experiences
The new capabilities were built upon hundreds of artificial intelligence and machine learning innovations, according to Adobe.
APAC businesses lead the world in customer experience investment
Due to a pandemic-induced surge in new digital consumers and behaviours, Asia Pacific businesses are set to outstrip other regions in CX investment in 2022.
APAC businesses struggling to cater to new digital customers
“Understanding and serving a new breed of online consumers, many with mobile-first preferences, has become the new competitive battleground."
Adobe launches new mobile capabilities for better CX
Powered by Adobe Experience Platform, the additions mean brands can deliver tailored interactions across channels to their customers to build out experiences.
Dramatic profit decline for Microsoft New Zealand - annual report
Microsoft’s New Zealand office has seen a major decrease in annual profit for the year ended June 2021 according to their new financial report.
Adobe announces new suite of tools for retailers with in-store and online capabilities
Adobe has announced new tools for retailers created to help further deliver personalised shopping experiences for businesses in-store and online.
Adobe, Microsoft reinvent future of work with expansion of strategic partnership
"As we enter a new chapter, it is critical to give employees modern tools to collaborate seamlessly, no matter where the team is or what device they are using."
Mobile eCommerce: In-app shopping set to reach an all-time high
In-app shopping has seen significant growth over the past year, and a new study by Adjust and Sensor Tower has predicted that based on 2020 trends, this year's shopping season is set to reach an all-time high.
Adobe: Digital the way forward as hybrid workforce persists post-pandemic
Most workplaces in 2021 can be characterised by its digitally driven workflows, virtual meetings, interactions and collaborations.
Sneak peaks into new AI power technology at Adobe Max 2021
Adobe has kicked off Adobe MAX 2021 and revealed previews of the cutting-edge innovations and experimental technology being developed in Adobe Labs.
Adobe announces major updates to Creative Cloud at MAX 2021
"Adobe is bringing new collaboration capabilities, more AI-powered features and web-first applications to Creative Cloud to unleash our customers' full creative potential."
Adobe rolls out B2B focused enhancements and updates
Adobe has announced new B2B-focused innovations for Adobe Experience Cloud, designed to empower B2B brands to create long-term relationships and deliver impactful customer experiences.
Adobe releases new Acrobat extension for Google Chrome and Microsoft Edge
Adobe Acrobat for Chrome and Acrobat for Edge offer a whole new way for users to go beyond the native PDF viewing experience.
Why todays employees feel more pressure and are more likely to switch jobs
Research reveals employees are working longer, feeling more pressure, and are more likely to switch jobs.